Thursday, 25 November 2010

Changing perceptions

After seeing a video from Mcdonald's produced by VCCP (one of my favourite agencies) it got me thinking of what other jobs have a bad name because "it's just another job?" I myself am fortunate to be involved with a lot of exciting projects and roles, but what happens when I am short of pennies? Without some pennies I would not be able drive, eat or even have a social life! So during periods when times are short it's about getting stuck in a working for whoever will pay you! I have worked for a local Real Ale Pub which is part of Titanic brewery's growing empire for the last 5 years and come into contact with various people from various walks of life, So far I have:

• I have built up a repertoire with regular customers, earning their trust meant that I would be able to recommend other brands to them knowing what they liked the taste of through their normal drinks.
• On occasions when the pub was in between Assistant Manager’s I became a shift manager taking control during the time when the managers had time away.
• My attitude towards customers is that every penny is worth something and going the extra mile to just make them smile might just earn you a drink from them…

So what's bad about this? This is just the same as any other job that involves working with other people and the general public.

So well done Mcdonald's for coming out and addressing this issue! Just shows SOME students really do get of their backsides and work!

Follow this link to watch the video...

http://www.brandrepublic.com/bulletin/digitalambulletin/article/1043091/mcdonalds-fresh-push-combat-mcjob-perceptions/

Prichard

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